In this study, a system dynamics (SD) model is developed to guide the subsidy policies to promote the diffusion of green supply chain management (GSCM) in China. The relationships of stakeholders such as government, enterprises and consumers are analyzed through evolutionary game theory. Finally, the GSCM diffusion process is simulated by the model with a case study on Chinese automotive manufacturing industry. The results show that the subsidies for manufacturers are better than that for consumers to promote GSCM diffusion, and the environmental awareness is another influential key factor.
Journal of Cleaner Production, 2014, Vol 80, Issue October, p. 96-105
Automobile manufacturers; Evolutionary game theory; Green supply chain management diffusion; Simulation; System dynamics