Commercialization and developments in European and Danish first tier clubs
This paper deals with European and Danish soccer and its commercialization focusing on the Danish male first tier clubs. Based on the systems theoretical argument that sport serves as a mirror system in (late-) modern society, the Danish football clubs are measured against a simple matrix of main performance outputs in relation to key factors of this function. The approach reflected represents a sociological supplement to the ordinary performance benchmarks often used in sports economics, revealing FC København and Brøndby IF as the main winners and AGF and Akademisk Boldklub (AB) as main losers of Danish soccer in the 1999-2008 period.
Luhmann, Niklas; European Soccer; Danish Soccer; Mirror System; performance measurement