1 Faculty of Business and Social Sciences, SDU2 Department of Environmental and Business Economics, Faculty of Business and Social Sciences, SDU3 Centre for Tourism, Innovation & Culture, Department of Design og Kommunikation, Faculty of Humanities, SDU4 Centre for Tourism, Innovation & Culture, Department of Design og Kommunikation, Faculty of Humanities, SDU
During the past decades, the role of the shoulder season has gained increasing attention. It is obvious that an expansion of the length of the high season with the shoulder season will have a positive effect on labor demand and income in a given region. The purpose of this paper is to address the issue of the shoulder season in a time series framework. Departing from a discussion of the nature of types of seasonal variation, a test is set up in order to examine the impact of the shoulder season. The test examines the impact on the mean share of hotel nights in the shoulder season months in two different periods. The method is applied on a monthly data set on hotel nights ranging for 37 years by regions of Denmark. A much-diversified picture is found. In general, the shoulder season of October has increased significance. For rural counties such as Storstroem, Ribe and North Jutland positive effects are observed for other months as well. However, we find for many other rural areas no significant effect.
Skuldersæson Regional udvikling; Regional development Shoulder Season
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18th Nordic Symposium on Tourism and Hospitality, 2009
Nordic Symposium in Tourism and Hospitality Research