In this chapter the provoked dialogue as reflection-in-action is used to look into the designing of an exhibition, and the theoretical background is phenomenological and semiotic related to inquiries in the processes of design and the designer as a theoretical fieldwork. The concept of design is enveloped by the design process but also by the end product, which is an artefact. Design is much more than a given form that serves the function of an object. I will provide an illustrative case example focuses on the processes of developing the visual and symbolic design of a small poster exhibition by following the design-thinking processes in detail. The fundamental concept is an introverted analysis completed by giving one person two roles, that of designer and researcher. The result is a dialogue concerning the processual experience as a reflection-in-action. The contribution to a general core of design research by developing methods designed to allow extremely close examination of the actual practice can lead to an upgrade of the practice-learned insights to a level where the tacit knowledge is revealed developing approaches for opening the black box of design processes.
Design Research: Synergies From Interdisciplinary Perspectives, 2010, p. 138-155