Wills, Josephine M.3; Grunert, Klaus G.5; Celemín, Laura Fernández3; Bonsmann, Stefan Storcksdieck genannt3
1 Department of Marketing and Statistics, Aarhus School of Business, Aarhus BSS, Aarhus University2 MAPP - Centre for Research on Customer Relations in the Food Sector, Aarhus School of Business, Aarhus BSS, Aarhus University3 European Food Information Council4 Department of Management, Aarhus BSS, Aarhus University5 Department of Management, Aarhus BSS, Aarhus University
Nutrition labelling of food in Europe is not compulsory, unless a nutrition or health claim is made for the product. The European Commission is proposing mandatory nutrition labelling, even front of pack labelling with nutrition information. Yet, how widespread is nutrition labelling in the EU, and are consumers using the information? Can they understand it, use it to identify the healthier choice, and is it exerting an effect on their food purchasing? This review looks at two European studies conducted by the European Food Information Council (EUFIC).
Food Engineering and Ingredients, 2009, Vol 34, Issue 3, p. 11-13