1 Department of Management, Aarhus BSS, Aarhus University2 Innovation Management, Department of Management, Aarhus BSS, Aarhus University3 Department of Business Administration - Management, Department of Management, Aarhus BSS, Aarhus University4 Department of Management, Aarhus BSS, Aarhus University
Studies have explained why people join online communities and also why they contribute to online activities. However, the number of members who participate in such activities varies for different topics of discussion within the community i.e., community members, once they self-select into an online community, the next major decision that they make is the decision as to which among the various topics of discussions (e.g. Product-related) should they participate? Based on this variation in member participation towards different topics of discussion as the starting point, this paper provides a framework for identifying the most promising innovation ideas which are created by users, using a social network analysis. The present research explores whether there are particular idea network structures for different types of ideas are implemented, and whether such network patterns could be used to identify the success-potential of ideas (based on originality, workability, usefulness, relevance).
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10th International Open and User Innovation Workshop, 2012