Use of experts in media reports about the environment is not confined to its information function. Voices of expertise also serve a ritual function in societal communication by enacting collective sentiments and common world views cast around consensus as well as conflict. This article presents theoretical discussions and examples from a case study of Danish television news coverage of the environment supporting such an understanding of expertise in broadcast media. And adds to the discussion of expertise a discussion of the opposing category of lay knowledge.
International Journal of Sustainability Communication, 2008, Vol 2, p. 22-44
formidling af ekspertise; ritual; miljø og medier; communication of expertise; environment and media