1 Department of Policy Analysis, National Environmental Research Institute, Aarhus University, Aarhus University2 Department of Environmental Science - Enviromental social science, Department of Environmental Science, Science and Technology, Aarhus University3 Department of Environmental Science - Enviromental social science, Department of Environmental Science, Science and Technology, Aarhus University
Use of experts in media reports about the environment is not confined to its information function. Voices of expertise also serve a ritual function in societal communication by enacting collective sentiments and common world views cast around consensus as well as conflict. This article presents theoretical discussions and examples from a case study of Danish television news coverage of the environment supporting such an understanding of expertise in broadcast media. And adds to the discussion of expertise a discussion of the opposing category of lay knowledge.
International Journal of Sustainability Communication, 2008, Vol 2, p. 22-44
formidling af ekspertise; ritual; miljø og medier; communication of expertise; environment and media