Methods for breaking frame and getting closer to Affect in mediatized social contexts
Converging technologies and social media platforms facilitate complex networks of connection among people and across any media form imaginable, disrupting traditional understandings of identity, embodiment, community, and culture. Materiality in this mobile epoch is better understood as connection, process, and relationship. Despite the rise of a range of epistemological frameworks for moving beyond material or discursive performance of identity or negotiation of complex sensory contexts, it remains an elusive challenge to grapple with elements of experience associated with the concept of affect. Methods for ethnographically exploring these often remain entrenched in standard practices of participant observation or interviewing. The challenges are exacerbated by an inability to break from disciplined or merely habitual ways of knowing as part of intellectual inquiry. This paper presents a pastiche of possibilities for remixing and experimenting with different forms of 'data' and innovative tools of analysis to find better resonance with the experience of affect.
affect methods; digital experience; internet studies; digital culture; research methods; interpretive methods
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Crossroads in Cultural Studies Conference, Paris, 2014