1 School of Economics and Management, Faculty of Social Sciences, Aarhus University, Aarhus University2 Department of Business Administration - Management, Department of Management, Aarhus BSS, Aarhus University3 Department of Management, Aarhus School of Business, Aarhus BSS, Aarhus University4 AU Research Support and External Relations - Corporate Relations and Technology Transfer, AU Research Support and External Relations, Central Administration, Aarhus University5 interdisciplinary Community for Advanced Research in Entrepreneurship, Department of Management, Aarhus BSS, Aarhus University6 Department of Management, Aarhus BSS, Aarhus University7 Department of Management, Aarhus BSS, Aarhus University
To capture the talent of the next generation, novel educational measures are needed and teachers have to become more entrepreneurial in their choices of effective teaching interventions. This presentation presents a framework for altering the mindset of students to unleash their innate enterprising creativity based on the premise that educational environments can cultivate students’ belief in their entrepreneurial potential, but unfortunately often fail to do so1. First, we argue that the standard business planning oriented teaching methods are not applicable across contexts, and that new entrepreneurship teaching paradigms are needed. Second we propose a logic of entrepreneurship teaching that emphasizes the dynamic interplay of identity and opportunity creation. Thirdly, we present a framework of teaching interventions designed to stimulate identity transformation towards an entrepreneurial mindset.